The Clean Sleeve
The Clean Sleeve is JEBA Company's newest innovation in drain cleaning. With aesthetics, durability, and ease of use in mind, we designed the Clean Sleeve to have a sleek smooth design to be able to fit into modern drains*. Four small petals on the edges help to grip and secure the drain.
*Depends on size and shape of drain, preferably round and normal size.
*Depends on size and shape of drain, preferably round and normal size.
Early Concepts
Our early concepts consisted of spikes rather than leaves (from the final design) in the inner base that was going to collect the hair. We originally planned to only have two petals on the top but, after careful consideration, we found it more affective if we had four petals surrounding the top. The bottom of the sleeve was going to consist of multiple holes in various spots and a small strainer in the middle. The strainer was later removed due to how we found it unnecessary, considering we believed the leaves and the holes were enough.
Design
In the Clean Sleeve's Interior, rows of silicon sleeves spread down the sleeve. This is meant to help with catching hair or any giant residue that could potentially become caught in the drain, while still allowing water to filter properly. The detachable base at the bottom allows for water to properly drain out.
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The Clean Sleeve was planned to be made of a type of rubber called polyisoprene. We chose this material because it goes with our message of being eco-friendly. However, it is also durable and sturdy. We believe it is sufficient material due to how it works with a wet environment well. The "leaves" inside the Sleeve and the "petals" on top will have a small metal rod within each one so they can remain stable while in use.
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These are our measurements for each part that makes up the Clean Sleeve:
Our Testing Process
We believe that every Clean Sleeve should be in the best condition for all of our customers. This here is just a small list of what we look for in every Sleeve that is made. We have other qualifications that we look for that are unlisted but we do look out for them.
Every batch of Sleeves go through different tests to make sure it matches up to the expectations we want our customers to see. From endurance to temperature resistance, we check a good number of properties on our product.
Customer Reviews
"This product works wonders!"
-Charles, 68 |
"It helps me a lot when I clean the bathroom."
- Samantha, 27 |
"Very useful and it's easy to clean out!"
- Steven, 49 |
"Amazing, the Sleeve is a great investment."
- Bridgett, 31 |
"I love the Clean Sleeve!"
- Alex, 57 |
Marketing Strategy
Since we are aiming for the young adult and above demographic, we plan to have our product(s) sell at most hardware stores and online as well (including our own site). Our plans included staying local to first witness how our product fairs with the consumer environment and to keep our experiment as close to home. When we get a sufficient amount of data, we will use that to work on selling nationally and internationally soon enough. The advertisements we are planning to release are going to be designed to reflect old infomercials that our target demographic may have been used to growing up.